Mythbusters: Social edition

Seeing as the last Mythbusters article received such a fantastic response, we thought we’d bring you another edition – this time busting some common myths and misconceptions around social media.

Social Media – Get Rich Quick Schemes

“Get Rich Quick” schemes have become increasingly infamous on social media, with people claiming to have the recipe to success, the recipe to fame and the recipe to an easy source of sustainable income all rolled into one solution – which can be yours for a small (or not so small) fee. These Ponzi schemes offer a course where you’ll learn, how to create a company, in the space of a few hours, and make thousands off of unsuspecting business owners.

Interacting on Social Media

It’s 2020 if your business isn’t on social media, you’re doing something wrong. If you’re on social media and you’re not interacting with your audience, you’re also doing it wrong.

Social media matters

Social media for business is a powerful tool. However, to get your users engaging more often with your posts, you need to be posting quality content and consistently.

Social media: Your all-in-one hub

When it comes to using social media for your business, it can be easily overlooked. Businesses don’t seem to understand the full capabilities of some of the world’s most used social platforms. With over 3.2bn users on social media and counting, how hard can it be to start your conversation? Social media platforms are developing every day and coming up with new tools for us to utilise. Social media can become your all-in-one hub for your business and here’s how:

Social media: Analytics 101

Businesses on social media know how important it can be to keep track of performance and how well-received posts and content are with their audience. Fortunately, popular social media sites offer comprehensive analytics tools, so they do all the hard work for us. Ever wondered which posts are the top-performing on your business’s Instagram? Or how many people watched that 30-second video on LinkedIn, you posted the other day? The answers to all these questions and more are just a few clicks away.

Social media. Shaken, not stirred.

Social media for businesses can be scary, there’s a whole world out there you didn’t know about, hidden away in the corners of the internet. It can prove to be a vital tool for many reasons, including bringing in traffic and sales, that will benefit your business a great deal. When you approach a social media agency, it’s good to have an understanding of what you want social media to do for your business. In this post we’ll be outlining most of them, so you’ll be prepared for when someone pops the big question to you, “Do you want social media to help your business grow?”.